7 airport WiFi business models: What’s best for your airport?
A couple of months ago I had a extremely poor WiFi experience at a major international airport. I needed to find a Vodafone store so I jumped onto the airport’s free WiFi hoping to search their website. I handed over some mandatory personal details, endured an onslaught of vague error messages and eventually connected… only […]
United Airlines social media disaster shows it’s time for brands to think beyond the office
United Airlines inadvertently entered a public relations storm on Twitter this week that few companies could have come out of unscathed. People were enraged about passenger dress standards and the airline was left trying to pick up the pieces with its pants down. In case you didn’t hear about it, United was accused of not […]